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Columbus, OH – As the country gradually re-opens for travel as restrictions ease, Red Roof®, the leader in upscale economy lodging, has launched Red Roof RediClean™, as it welcomes guests back. Red Roof RediClean includes rigorous enhanced cleaning protocols that address the new normal and give consumers the confidence they need to hit the road again. Red Roof RediClean is taking cleanliness and hygiene to a whole new level.

\"Red Roof is ready to welcome guests back, who have been sheltering in place,\" says Andrew Alexander, President, Red Roof. \"The Red Roof RediClean program is our commitment to enhanced cleaning, providing guests with the confidence they deserve as they once again begin to road trip throughout the country.\"

Red Roof is following all government guidelines and best practice policies to protect guests and employees, in alignment with American Hotel Lodging Association’s (AHLA) Safe Stay initiative, an industry-wide enhanced standard of health and safety protocols.

\"While hotels have always employed demanding cleaning standards, this new initiative will ensure greater transparency and confidence throughout the entire hotel experience. The industry’s enhanced hotel cleaning practices, social interactions, and workplace protocols will continue to evolve to meet the new health and safety challenges and expectations presented by COVID-19,\" said Chip Rogers, President and CEO of AHLA.

As travelers acclimate to the new normal and are ready to road trip, Red Roof properties and their staff are armed with the cleaning protocols to keep themselves and their guests safe. Red Roof has a long-standing reputation for high standards for hotel cleanliness. Red Roof has recommended that all of its properties adopt the following enhanced cleaning protocols. Look for the RediClean icon at participating properties.

Enhanced Cleaning Protocols

Common Areas

Red Roof has recommended aggressive sanitation and cleaning steps system-wide, using EPA approved products that kill COVID-19. Enhanced protocols include additional sanitation of those vital, high-touch points in common areas that impact guests and employees. Up to four times per day, housekeepers are sanitizing exterior and corridor touchpoints as well as common areas including elevators, laundry rooms, front desks, maintenance rooms, storage door handles, stairwell handrails, emergency exit doors, pool gates (if applicable), dumpster gate handles and trash receptacles and trash carts, and public restrooms. Red Roof is also encouraging continued social distancing in all public areas of its properties.

In-room

The cleaning and sanitization of all guest rooms is also a priority. We are asking hotel staff to be extra diligent in sanitizing guest rooms including TVs, remote controls, tables, doorknobs, light switches, desks, phones, keyboards, toilets, faucets and sinks. The frequency of room cleaning during a guest’s stay may be altered based on guest requirements. We recommend that linens, towels and laundry are washed in accordance with the Centers for Disease Control (CDC) guidelines. Dirty linen should be bagged in the guest room to eliminate excess contact while being transported to the laundry facility.

Face Coverings

Red Roof has created lobby signs instructing guests to wear a face covering in public spaces following government requirements. In cities and towns where it is mandated by local or state rules, guests are now required to wear cloth or other appropriate face coverings while in common areas where social distancing cannot effectively be accomplished (i.e., lobby, indoor corridors, vending rooms, laundry rooms, etc.). In states where guests are not mandated to wear face coverings, Red Roof has lobby signs strongly recommending them to do so.

Employee Protocols

Face Coverings and Gloves

Following the CDC guidelines, Red Roof is highly encouraging at all of its properties that housekeeping staff wear gloves when cleaning / repairing / inspecting rooms and wear face coverings to be in compliance with state mandates.

CDC Protective Measures

All employees should follow CDC Protective Measures. They include:

* Cleaning hands often with soap and water for at least 20 seconds

* Avoiding close contact by putting distance between each other

* Cleaning and disinfecting by continually practicing good hygiene and using hand sanitizer (provided at all properties) that contains at least 60% alcohol

* They are asked to stay home if demonstrating symptoms of illness

* Well-being checks of all employees, including physical temperature checks, should be carried out when required by law

Industry Partnerships

Red Roof is working alongside the Asian American Hotel Owner Association (AAHOA) as active members of AHLA Safe Stay Advisory Council.

Red Roof RediClean means we’re ready for travel when our guests are ready to road trip.

Visit redroof.com, or call 800.RED.ROOF for more information.

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Due to the current situation related to COVID-19, travel restrictions at the state and local levels are changing rapidly. Many hotels are restricted to essential travelers/workers only, check with local authorities or the hotel you intend to visit for current information. Please call the hotel directly for all available services, amenities and face covering requirements, per state mandates.

For government agencies and social services resources, click here.

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Reservations made directly - Red Roof offers one of the most flexible cancellation/change policies in the industry with most hotels accepting changes up to 6PM the day of your reserved arrival date. Simply cancel or change your reservation on redroof.com, by calling us at 1-800-RED-ROOF, or with the hotel directly.

Pre-paid, Advance Purchase reservations - You may cancel or change an Advance Purchase reservation up to 24 hours prior to arrival and receive a full refund by contacting the property directly.

Travel Agent / Online Booking Site reservations – Please contact the original travel agent or 3rd party online booking site, for details on their COVID-19 policies.

We have also suspended any RediRewards points expirations through November 30, 2020.

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