Media Center

Media Hotline: 877-774-3570 x2

George Limbert
One on One with Red Roof's George Limbert
From politics to associations to education, Red Roof's president makes being involved a fundamental part of his business.August 2022
Marina MacDonald
Empowering Women in Hospitality: The Network Effect
Building a Network Now Pays Long-Term Benefits.July 13, 2022
Marina MacDonald
The CMO Exchange: Marina MacDonald, Chief Marketing Officer of Red Roof
One on one interview between Marina and the CMO Whisperer.July 1, 2022
Live Happy Live Well
Red Roof Featured on NBC4 Columbus' Live Happy, Live Well
Host Shawn Ireland chats with Red Roof's Edelyn Parker-Frye to sort out the many options at Red Roof for summer travel.June 30, 2022
Red Roof Bed
Red Roof Expands Best Available Rate to Website
Red Roof has made its RediRewards loyalty program easier to access.June 29, 2022
George Limbert L&L
Look and Listen with Red Roof President George Limbert
Video following Red Roof President George Limbert as he visits Red Roof PLUS+ Baltimore North – Timonium as part of his Look & Listen tour.May 20, 2022

Alex Cisneros
Loyalty, Uncertainty and Cost in a Time of Change
Column by Red Roof's own Alex Cisneros, Senior VP, Revenue GenerationAugust 10, 2022
Marina MacDonald
More Cracks in the Glass Ceiling
New and revived programs promote women in hospitality, featuring quotes from Red Roof's Chief Marketing Officer Marina MacDonald.August 2022
Now Open
Now Open - July 2022
Please welcome our new properties that opened in July 2022!July 2022
Erie, PA
Red Roof Inn on West 18th in Erie, Pennsylvania is Officially Open
After two years and millions of dollars invested in renovations, the Red Roof Inn on West 18th Street in Erie is officially open.June 27, 2022
Red Roof Enhances RediRewards Loyalty Program for Easier Customer Engagement
Red Roof recently enhanced its RediRewards loyalty program to make it easier for members to access membership perks.June 24, 2022
Women's Forum Group
Red Roof Forum Spotlights, Uplifts Female Entrepreneurs
Red Roof hosted the Red Roof Forum on Leadership for Women Entrepreneurs 2022 Retreat at the end of May to address some of the issues facing female entrepreneurs in the hospitality industry.June 10, 2022
RIYH United for Ukraine
Red Roof® Offer Rest + Repeat Free Night Stay to Help Roadtrippers Offset Rising Gas Prices
Despite rising gas prices and inflation, 80% of travelers will continue with their planned summer vacations*, according to Red Roof®, the leader in economy lodging.June 1, 2022
Steve Woodward
6 Ways Managers Can Help Employees Achieve Their Performance Goals
Featuring Red Roof's own Steve Woodward, Vice President of Quality, Training and Development.June 1, 2022
Now Open
Now Open - June 2022
Please welcome our new properties that opened in June 2022!June 2022
RIYH United for Ukraine
Red Roof® 'Room in Your Heart' Campaign Supports United Way's United for Ukraine Fund
The United for Ukraine Fund provides immediate and longer-term relief for those affected in the form of shelter, transportation, food, medicine, childcare supplies, hygiene kits and more.May 2, 2022
Now Open
Now Open - May 2022
Please welcome our new properties that opened in May 2022!May 2022
Costa Azul
Costa Azul Suites - Virginia Beach Joins Red Roof's Red Collection
Red Roof has added to its portfolio of upper-midscale hotels, The Red Collection, with the opening of Costa Azul Suites – Virginia Beach.April 28, 2022
George Limbert
Red Roof Roundtable Takes Pulse of Hotel Industry
A recent Red Roof roundtable gathered a number of industry leaders to discuss where the industry stands and what to expect going forward.April 20, 2022
Red Roof ECPAT
Red Roof Donates $10,000 to Fight Human Trafficking
The company will partner with ECPAT-USA over the summer to spread awareness, raise donations.April 19, 2022
George Limbert ECPAT
HB on the Scene: AAHOA Draws Crowd
During a presentation at its booth, Red Roof launched an industry-wide fundraising campaign to fight human trafficking and raise awareness of the crisis with ECPAT-USA, a leading anti-child trafficking and exploitation organization in the U.S., during a special presentation.April 14, 2022
George Limbert
Honey, I Shrunk the Vacation
Red Roof President George Limbert coined the term "shrinkcation" in reference to shortened vacations this summer.March 31, 2022
George Limbert
Red Roof's President on Finding Solutions by Thinking Differently and Applying Lessons Learned
Red Roof’s president George Limbert has already visited over 100 hotels as part of a “Look & Listen” tour to learn from the experiences of franchise owners.March 28, 2022
George Limbert
Hotel Brand CEOs Recognize Low Pay, Non-Flexible Hours Exacerbate Labor Struggle
Conversation at the 2022 Hunter Conference included Red Roof President George Limbert.March 28, 2022
HomeTowne Studios
Red Roof Wins HSMAI Bronze Adrian Award
For successful public relations campaign to launch the new HomeTowne Studios prototype.March 25, 2022
Now Open
Now Open - March 2022
Please welcome our new properties that opened in March 2022!March 2022
Alex Cisneros
Alex Cisneros Receives "Top 25" Honor as an HSMAI Extraordinary Mind
Top 25 Extraordinary Minds in Hospitality Sales, Marketing and Revenue Optimization Recognized as Part of Annual List.March 1, 2022
Spot X
X Marks the Spot
In December, Red Roof announced the latest addition to its soft brand, The Red Collection: the upper-midscale SPOT X Hotel - Orlando/International Drive.March 2022
Matt Hostetler
Real Relationships: Redefining High-Touch Communication
Communication brings out the best in working relationships.February 23, 2022
Spot X Exterior Daytime
SPOT X Hotel Orlando is Spot On
SPOT X Hotel - Orlando is the perfect stay for any traveler looking to embrace the magic of the destination–from theme parks, ample shopping to travel-worthy dining and golf courses.February 21, 2022
Spot X Lobby
Hitting The Spot: Red Roof Brings The Red Collection To Orlando Market With Unique New Build
Since its opening this past December, the 154-room hotel has emerged as another example of Red Roof’s commitment to what the company calls “upper-midscale” properties through the Collection.February 15, 2022
George Limbert
Rolling Up His Sleeves: Red Roof's New CEO Continues His "Look-and-Listen" Tour of Properties
George Limbert, president of Red Roof since August, has been touring the more than 670 properties the company has in the U.S. as part of his "Look-and-Listen" tour.February 2022
RIYH Canine Companions
Red Roof® 'Room in Your Heart' Campaign Supports Canine Companions® in February
Guests who book a stay at any Red Roof location in February receive a discount, and a portion of the revenue from their stay benefits Canine Companions.January 31, 2022
Truck Parking
TruckPark and Red Roof Partner to Provide Discounted Accommodations for Truck Drivers Needing a Break
TruckPark today announced a partnership with Red Roof to help address parking shortages impacting the 3.5 million commercial truck drivers across the country.January 25, 2022
Hotel Technology
Talking Tech: Why Implementing Technology in Hotels Requires a Personal Relationship
Hoteliers across all markets and property classes have worked over the past several years to introduce new technologies to address the changing wants and needs of their customers. Implementing new technologies at the property level can be expensive, and making sure it all goes off without a hitch can be a delicate balancing act.January 20, 2022
Red Roof Locations
RED ROOF® Surpasses 60,000 Rooms, Celebrates Strong 2021 Growth
2021 results outperform 2019 in key areas including RevPAR, ADR and Total Room RevenueJanuary 12, 2022
Red Roof® Invites Travelers to Become Snowbirds this Season with Up to 20% Off
Now through March 2022, road trippers can explore the best winter destinations in the U.S. with special savings along the wayDecember 22, 2021
Spot X Hotel
SPOT X Hotel - Orlando Joins Red Roof®'s The Red Collection®, Officially Opens in Prime Orlando Location
New Upper Midscale Soft-Brand Property Sits at the Center of One of the Country's Most Sought-After DestinationsDecember 15, 2021
Business Intelligence
Red Roof Execs on Further Strengthening Economy Hotel Performance With Business Intelligence
During a recent chat with LODGING at Red Roof’s Regional Meeting in Dallas, Chief Information Officer Ted Hutchins and Senior Vice President of Revenue Generation & Analytics Alex Javier Cisneros emphasized the positive—the brand’s performance even during the worst of the pandemic.December 10, 2021
Home for the Holidays
Red Roof® Helps Travelers Get Home for the Holidays with Savings Up to 30% Off Stays
Black Friday offer available November 26 - December 3 for those looking to spend the season with friends and familyNovember 24, 2021
Red Roof Regional Meeting
Resilience and Recovery: Hundreds Gather for Red Roof Regional Meeting in Dallas
On Monday, November 14, Red Roof welcomed hundreds of franchisees, team members, and partners to Dallas for its 2021 Regional Meeting at the Gaylord Texan Resort & Convention Center.November 17, 2021
AARP Benefits
Red Roof® Gives Travelers the Opportunity to Explore New AARP Member Benefits
A majority (54%) of people age 50+ have plans to travel this year and are actively selecting key destinations, booking future accommodations and keeping covid-19 protocols top of mind as they prepare for holiday travel.November 15, 2021
Room In Your Heart
Red Roof® Invites travelers to celebrate holiday giving season to benefit St. Jude Children's Research Hospital® and The United Service Organizations® through Room in Your Heart Program
Holiday travelers can save 15% off seasonal stays; 5% of proceeds will be donated to their cause of choice when they book and stay between Nov. 15 - Dec. 31November 15, 2021
George Limbert
Challenges and Opportunities Lie Ahead for the Hotel Industry
Hoteliers Must Be Prepared To AdaptNovember 2, 2021
George Limbert
Raising the Roof
Boardman native guides hotels through pandemicOctober 24, 2021
Red Roof Mobile App
Red Roof® Launches Enhanced Mobile App, Giving Donations for Downloads to Benefit the American Cancer Society® During Breast Cancer Awareness Month
For each mobile app download through October 31, 2021, Red Roof will donate up to $5,000 to help people with cancer live longer and better lives.October 18, 2021
George Limbert
Listen & Grow – This is the foundation of Red Roof’s future under the leadership of its new president, George Limbert
As he takes the reins of Red Roof, new president George Limbert has plans to bring the 48-year-old company to new heights.October 15, 2021
Breast Cancer Awareness Month
Red Roof® Invites Americans to "Travel for Good" During Breast Cancer Awareness Month to Benefit the American Cancer Society as part of Room in Your Heart Program
Travelers who book and stay in October can enjoy a 15% discount and help turn Red Roof pink with a portion of proceeds going to help people with cancer live longer and better lives.September 28, 2021
Senior Travel Couple
Red Roof® Recognizes September as "Seniors Save Month" with Special Offers and Discounts
Boomers can hit the road with 10% off this month, just in time for the start of leaf peeping seasonSeptember 15, 2021
John Park, Michael Sharp, Steve Woodward
Red Roof promotes three execs
Red Roof has promoted three executives to fill key roles in the organization.September 14, 2021
Fouad Malouf
Strong Brand Partnerships Are Vital to Today's Franchised Hotel Operations: How Will We Navigate the Evolving Economics of Ownership?
The COVID-19 pandemic, not quite yet in our rearview mirrors, has brought greater focus to several important hotel operating issues that were already of concern.September 7, 2021
Labor Day Travel Deals
Red Roof® Offers Last Minute Labor Day Travel Deals and Free Nights
Hit the road and make summer last even longer with limited time deals and pet-friendly accommodations across the country.August 30, 2021
Red Roof is Back On Top!
Back on Top! Red Roof® Named Best Budget Hotel Brand in the U.S. by USA Today® Readers
USA Today® readers have, for the fourth time in five years, selected Red Roof® as the Best Budget Hotel Brand in America.August 27, 2021
George Limbert
George Limbert Named Red Roof President
Red Roof has named George Limbert president of the company effective immediately. He had been interim president since October 2020.August 26, 2021
Alex Cisneros
Hotel Industry Leaders Leverage Downturn As Opportunity To Shift Old Habits
Collaboration, Flexibility Remain Key With PartnersAugust 19, 2021
Red Roof Supports COVID Relief Efforts in Gujarat, India
At the 2021 AAHOA Convention & Trade Show, Red Roof leaders presented representatives from Leuva Patidar Samaj of USA (LPS) with a donation to support the Leuva Patidar Samaj of USA COVID Relief India Project 2021, supporting hospitals in Gujarat province, India, which have been impacted by the COVID pandemic.August 6, 2021
HomeTowne Studios Prototype
Red Roof launches new HomeTowne Studios prototype

Red Roof unveiled a new prototype for its HomeTowne Studios by Red Roof brand here at the 2021 AAHOA conference of hotel franchisees.

August 4, 2021
Room In Your Heart
Red Roof opens its heart to the community through purpose programs
Red Roof has always prided itself on giving back, supporting groups near and dear to its associates’ hearts. So much, in fact, Red Roof has developed its Room in Your Heart purpose program.July 9, 2021
Traveling With Pets
Red Roof® And GoPetFriendly Partner To Make Traveling With Pets Easier This Summer
As Americans get back on the road, finding pet-friendly hotels and fun activities the whole family can enjoy together is a top priority.July 1, 2021
The new age nomad can make anywhere feel like home base
HomeTowne Studios by Red Roof® Provides the Essential Comforts of Home that Extended Stay Guests Seek This Summer
The new age nomad can make anywhere feel like home base as they work and play at destinations across the country on their own schedule.June 14, 2021
Canine Companions
Red Roof® Invites Future Guests to Book "Feel Good" Summer Travel as Part of Room in Your Heart Program to Support Canine Companions®
Travelers can make a difference this summer with percentage of proceeds benefiting organization dedicated to helping Americans with disabilitiesJune 1, 2021
Summer Travel
Summer Travel is On and Red Roof® is Helping Travelers Earn Free Nights with New Rest + Repeat Offer
Travelers can make the most of long-awaited vacation time and bring pets along for the ride as summer vacation season officially begins.May 18, 2021
Alex Cisneros
From Pandemic to Personalization: Revenue, Customer Data and the Emerging Hotel Recovery
The industrywide discussion around hotel technology and innovation has taken on new dimensions as a result of the COVID-19 pandemic.May 12, 2021
Room In Your Heart
Red Roof® Room in Your Heart campaign partners with United Way to bring awareness - and funds - to the organization and 211
When guests book a room, their stays benefit a wide array of communitiesFebruary 2, 2021
Success in Extended Stay Market
Red Roof Sees Success In Extended Stay Market, Despite Covid-19 Pandemic
Red Roof, a long-time staple brand in the economy lodging industry, entered the extended stay market in 2018 and has seen “exceptional potential” in the segment, according to company officials.January 24, 2021