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Red Roof Celebrates Adding More than 40 Women or Representatives of Underserved Markets to its Ownership Community Through RIDE and SHE
In 2025, RIDE welcomed six new “Riders” to the program and with support from Red Roof, these individuals are learning the fundamentals of hotel ownership, understanding and applying for loans, exploring building and conversion processes, and are on the path to becoming hotel owners.
35 Red Roof Properties Receive Booking.com 2026 Traveler Review Awards
The Booking.com 2026 Traveler Review Awards are an annual program that recognizes exceptional hospitality, as reflected in travelers’ review scores after their stays.
Red Roof Delivers Results, Innovation and Impact in 2025; Well Positioned for Continued Profitable Growth in 2026
The transformative year was marked by operational excellence, tech innovation and expanded franchise demand.
Red Roof Announces Partnership with Milestone Inc. to Drive AI-First Digital Transformation and Enhance Guest Experiences for Its Hotels
This collaboration represents a comprehensive modernization of Red Roof’s digital ecosystem, designed to enhance discoverability across traditional search engines and emerging AI platforms, personalize the guest journey, optimize direct distribution and drive sustainable revenue growth for franchisees.
Red Roof® Releases Third Purpose With Heart® Annual Report
Purpose With Heart remains an evolving program through which we will find continuous improvement in our business, our responsibility as an employer and franchisor, and as a place of hospitality to our millions of Red Roof guests.
Red Roof Names Tim Lipka Senior Vice President of Operations
The company also promoted Shanna Wright to senior vice president of commercial strategy.
Zack Gharib Featured on Adam Mendler’s Leadership Today Blog
Red Roof President Zack Gharib recently was featured on Adam Mendler’s Leadership Today blog, sharing his expertise on a very common but often thorny situation: how to have difficult conversations with employees.
Why Hoteliers Aspire to Multiproperty Ownership
Matthew Hostetler, Red Roof’s chief development officer, explains why multiproperty ownership remains one of the most proven ways for hoteliers to increase profitability while strengthening long-term stability.
Red Roof Partners with Canine Companions to Offer Travelers Discounts and Help Provide Service Dogs to Those with Disabilities
Travelers who book and stay at a Red Roof property from Feb. 2 through Feb. 26, 2026, save up to 15% on their stay at select properties and 5% of the purchase price from their stay will be donated to Canine Companions.
HSMAI To Honor Red Roof With a 2025 Bronze Adrian Award for Outstanding Travel Marketing
The "#PetTimeOff" campaign was an initiative that involved partnering with pet creators to build brand awareness around Red Roof’s pet-friendly positioning.
Red Roof Announces Agreement with National Center for Missing & Exploited Children to Receive AMBER Alerts at All Properties
AMBER Alerts will be sent directly to Red Roof properties through HotelKey, Red Roof’s property management system. These alerts raise immediate awareness of missing children in the surrounding area of the property.
Red Roof Announces Black Friday and Travel Tuesday Deals to Help Travelers Save this Holiday Season
Travelers will save 30% on stays of three or more nights at participating Red Roof properties when they book from Nov. 18 – through Dec. 3, 2025, and stay between Nov. 18, 2025 – May 20, 2026.
Red Roof Partners with St. Jude Children’s Research Hospital to Help Cure Childhood Cancer, Gives Travelers the Gift of Savings this Holiday Season
Travelers who book and stay at any Red Roof property from Nov. 4, 2025, through Jan. 3, 2026, save up to 15% on their stay and 5% of the purchase price from that completed stay will be donated to the lifesaving mission of St. Jude: Finding cures. Saving children.®
Red Roof President Zack Gharib on The Modern Hotelier Podcast
The conversation covered all things hospitality, from the importance of Red Roof’s HABITS-driven culture to Red Roof’s brands and amenities, to opportunities and challenges throughout the industry.
Red Roof President Zack Gharib on Coffee in the Clouds Podcast
Gharib discusses company culture, technology innovations, loyalty and more with Thomas Capone, CEO and chairman of the North American Distance Learning Association-New York Distance Learning Association.
Sharee Brell in Hospitality Technology Magazine
From part-time call center agent to SVP of technology, Brell’s rise reflects not just one woman’s journey—but the culture and systems that shaped it.
More Than a Motto: Red Roof President Zack Gharib Delivers on ‘Genuine Relationships. Real Results.’
Gharib shares with Lodging Magazine new initiatives and strategies that will keep the hotel company organized and agile.
New Red Roof® Summer Savings for AAA and AARP Members
Red Roof® is offering even more ways to help travelers save on end of summer travel. AAA members save up to 15% when booking the AAA rate and AARP members also save up to 15% when booking the AARP rate on stays completed between Aug. 25 – Sept. 29, 2025.
Forbes Features Red Roof’s Advocacy for Women in Hotel Leadership and Ownership
Red Roof has long been a trailblazer in championing the advancement of women in hotel leadership and ownership and was among the first to launch a dedicated initiative focused on empowering women.
Lodging, Loyalty & Leadership: Red Roof’s Zack Gharib on The Hospitality Hangout
Red Roof President Zack Gharib and hosts Michael Schatzberg and Jimmy Frischling explore how hospitality brands adapt to fast-moving trends and guest expectations.
Red Roof® Adds New App Promotion to Trio of Summer Traveler Discounts
Red Roof is offering consumers more ways to save at 700+ properties, including Red Roof Inn®, voted No. 1 Best Budget-Friendly Hotel Brand in USA TODAY’s 10Best 2025 Readers’ Choice Awards.
Red Roof® Announces Strategic Partnership with Bridge to Empower Entrepreneurs with Smarter Access to Growth Capital
The partnership underscores Red Roof’s commitment to providing hotel owners not just with brand support, but with the tools and financial access required to grow in today’s economic environment.
Red Roof’s Zack Gharib: Leading the Future of Affordable Hospitality with Innovation and Purpose
Red Roof President Zack Gharib was featured in Hozpitality Group's Global Leadership Interview Series to discuss the ever-evolving hospitality landscape.
Red Roof® Offers Roadtrippers Summer Deals and Discounts
The new “Redi to Roadtrip” promotion gives a 10% discount and double RediRewards® points to Red Roof RediRewards members, seniors, AAA and AARP members, and government and military personnel who book direct and stay at any Red Roof property from May 23 through September 2, 2025.
President Zack Gharib Featured On Hotel Business Spotlight Series
Red Roof's leader offers insights into the company’s partnerships, new prototypes, culture, strategic initiatives and more.
Red Roof President Zack Gharib on The CEO Show
Red Roof President Zack Gharib recently sat down for an interview with Robert Reiss of The CEO Show about how Red Roof drives consistency across its brands and more than 700 hotels by focusing on trust.
